Free! Access! Free! Access! Free! Access! [[imagine a chanting crowd]]
That seems to motto of many internet products/site/communities. But this has been fought tooth-and-nail by companies trying to maintain a more traditional business model.
Some, however, are realizing that they may not have a choice, or at least that clinging to the old business ideas are going to cost them more than it makes them. So, they are adapting.
Getty images is just one of these examples.
Boing Boing gives a quick explanation of the shift.
If things keep moving the direction they are, Getty will be just one of many to adapt to the new internet culture.
The more I think about this Getty Images move, the more I think it's a great example of the changes brought about by online culture. On the one hand, there is no doubt that Jaron Lanier would dislike the way the internet dis-enables people (photographers in this case) from making a decent living. On the other hand the change appears utterly inevitable.. and it is hard to imagine images ever being policed in an effective way given the east of posting images on the Internet.
ReplyDeleteDigisolHub UK
ReplyDeleteDigisol Hub is a Digital Marketing & Tech. Company, that provides solutions regarding website development, SEO, Social Media Marketing, Google Ads, and Graphics designing, App development, Software development, Website Development. We just want to solve the problems of the people by using the right digital marketing strategy and give them Value so that they can build their business in the Online world.